In the next step, they help the start-up solving these problems by applying marketing and marketing research techniques.
The students document both, the identification of the marketing problem as well as the path towards solving it. The teams work on developing and implementing a marketing plan for start-up companies, who often lack the time and sometimes also the understanding of the need for marketing.
Within this seminar, we focus on business ideas and markets.
Working in teams, the seminar participants develop their own business ideas, check the marketability by way of customer surveys and present their results clearly structured in a business plan. The goal is to recognize business opportunities and implement business ideas. All our seminar modules are based on interaction with our participants via exercises, discussions, and case studies.
Furthermore each team develops a prototype for their business idea. We believe that a successful business model needs to include the understanding of the customers and their needs as well as the passion and abilities of the entrepreneurial team. The Spring School is an intensive two-week seminar in cooperation with an industry partner as well as three different Chairs of TU Munich.
The industry partner presents a new technology and the participants develop business ideas and multiple application scenarios for these new materials. The industry partner provides a leading edge technology of their business field and the participants develop real life business ideas and visualize them with prototypes.
The Entrepreneurial Impact International Summer School is an intensive two-week seminar, which focuses on global social and ecological problems such as the supply of energy and water, climate change or access to education. The objective is to develop innovative solutions to global problems even if their implementation requires significant investments.
We are open to students from all over the world who are at least in their fourth semester of studies. The whole seminar focuses on increasing quality of life for mankind and sustaining the environment. The Technology Entrepreneurship Lab offers a "hands-on-experience" for the development of entrepreneurial business ideas and opportunities in teams.
Student teams work full-time for four consecutive days on the identification and development of a business idea based on a newly developed technology. The students document both the opportunity development process and the parallel team development process, and then present both processes. Subsequently, they work on the development of an opportunity assessment plan based on their business idea. The teams work on developing new business ideas for emerging technologies.
Teams receive intensive coaching and assistance during the preparation of the opportunity assessment plan. We believe that a successful business concept needs to include the understanding of the customers and their needs as well as the passion and abilities of the entrepreneurial team.
Fachliche Weiterentwicklung durch themenspezifische Workshops sowie der Zugang zu einem starken Netzwerk runden das Angebot ab. Zugang zu einem starken Netzwerk. The Executive MBA has a clear focus on management, highlighting in particular innovation, entrepreneurship and the development of new business models.
The part-time program offers a combination of outstanding academic management training as well as individual innovation and startup coaching for entrepreneurs, business founders and managers. Lecturers from TUM School of Management and international partner universities will provide a sound theoretical framework of state of the art management skills. The participants will gain a detailed understanding of how to develop and establish new business, harness their ambition and drive forward innovation. Experienced business coaches will systematically support the participants in driving forward their innovation and startup projects.
The students will also gain international experience by spending time at UC Berkeley and network with startups, high-tech companies and venture capitalists based in Silicon Valley. The Executive MBA is primarily aimed at entrepreneurs, upcoming business founders, specialists and managers with several years of professional experience. The students apply what they have learned during the courses to a project of their choice. Experts from UnternehmerTUM will be on hand to provide systematic supervision and create ideal conditions for developing business ideas, business fields and startup concepts.
Individual project coaching for each participant, small interdisciplinary teams, good participant to lecturer ratios, project-based work in five modules. Lehrveranstaltungen TUMentrepreneurship Education. Shop Now. Collect Rare and Out-of-Print Books As one of the premier rare book sites on the Internet, Alibris has thousands of rare books, first editions, and signed books available.
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